Viamedia

Viamedia is the largest independent sales organization of local advertising services for U.S. cable and telecommunications service providers. The company sells advertising on national networks such as ESPN, MTV, Discover, CNN, TNT and FOX News to over 12,000 unique local, regional and national advertisers on behalf of leading video service providers including Verizon, WOW!, RCN, Knology, SureWest, Frontier and Jackson Energy. Founded in 2001, Viamedia has grown to over 300 employees in 42 designated market areas. The company reaches approximately 3.6 million video subscribers through its operator partnerships.

Lake Capital made a strategic investment in Viamedia in December 2010. Management and Lake Capital seek to broaden Viamedia’s independent sales organization as well as expand its advertising product portfolio. Viamedia is headquartered in Lexington, KY.

Visit us at www.viamediatv.com.